You won't know where you're going
until you get there
On September 24, you'll board a private bus in white, glass of champagne in hand, and ride fifteen minutes to a destination we're not telling anyone. What's waiting is a runway, a room full of people who understand what it means to keep going, and stories you won't forget.
Only the models, the crew, and our sponsors know where we're headed. Everyone else finds out at the same moment.
When:
Thursday, September 24, 2026 · 1:00–3:00 PM CDT (This is a daytime event, not an evening one — plan to be out of pocket for roughly 3.5 hours -4hrs if VIP including bus travel on both ends.)
Where You Board:
NORDSTOMS WOODLANDS MALL parking lot · VIP: 12:15pm | GA: 12:45pm Parking: Find the big bus with decorative balloons Where you end up: A surprise. That's the whole idea.
Wear:
All white. Grab a few friends and make it a group look — this crowd loves a photo.
Tickets:
General Admission $100 · VIP $150
Can't manage a bus? We know this community includes guests managing mobility issues, fatigue, or medication schedules — a bus isn't doable for everyone, and that's okay. Email info@phoenixjourney.org for a private-arrival option. You'll get the address the morning of, and we just ask that you keep it to yourself.
01
You board. Meet us at Nordstroms Woodlands Mall parking lot at VIP: 12:15pm | GA: 12:45pm, dressed in white. Champagne is poured before the bus pulls away.
02
You ride. About 15 minutes, destination unknown. This is the only part of the day you don't get to plan — everything else is designed to make that feel like an adventure, not a mystery you're stuck in.
03
You arrive. A runway. A room full of people who've faced an autoimmune diagnosis and kept walking anyway — literally. Every model on that runway has a story about what it took to get there.
FAQs
Do I really not get to know where we're going?
Correct. Not even a hint. The models, crew, and sponsors know
— everyone else finds out when the bus doors open.
Is this an evening event?
No — it runs 1:00 to 3:00 PM. Plan for about 3.5 hours total including the bus ride there and back.
A bit more for VIP only experience.
What if I can't do a bus?
Contact us at info@phoenixjourney.org and we'll arrange private arrival.
You'll get the location the morning of.
Do I have to wear white?
It's strongly encouraged, not required. Most guests do, and it makes for a great group photo.
Where do I park?
Outside of Nordstroms The Woodlands Mall